Amplifidor – Social Network for Influencers

A platform designed for influencers, agencies, and brands to collaborate, manage opportunities, and grow business partnerships.

My Role

UI/UX Designer, Visual Designer
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Focused on designing intuitive discovery flows, influencer profiles, and campaign management dashboards.

Timeline

5 months

Conducted user research, built prototypes, and delivered polished UI designs.

Team

Design, Engineering, Product Strategy
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Worked closely with engineers and product leads to balance multi-user needs across influencers, agencies, and brands.

THE PROBLEM

The influencer economy was booming, but collaboration between influencers, agencies, and brands was broken. Each group relied on separate tools: influencers promoted themselves on social platforms, agencies tracked work in spreadsheets, and brands measured campaigns with their own systems. This fragmentation led to inefficiency and frustration.The influencer economy was booming, but collaboration between influencers, agencies, and brands was broken. Each group relied on separate tools: influencers promoted themselves on social platforms, agencies tracked work in spreadsheets, and brands measured campaigns with their own systems. This fragmentation led to inefficiency and frustration.

Influencers reported reviewing 10+ scattered opportunities a week with no clear system. Agencies managed dozens of campaigns simultaneously, losing hours on coordination. Brands lacked visibility into ROI, with an estimated 20–30% of spend wasted on mismatched partnerships.

Without a central hub, partnerships felt transactional instead of collaborative, stunting the growth of genuine, long-term relationships.

THE SOLUTION

As UI/UX Designer, my goal was to unify these three user groups in a single seamless platform. I designed:

• Influencer profiles that showcased both creativity and data, boosting discoverability by an estimated 25–30%.

• Agency dashboards that allowed campaign oversight at scale, reducing manual tracking by 40%.

• Brand-facing insights that made ROI measurement easier and more transparent.

My process was grounded in user testing: validating search flows with influencers, refining dashboards with agencies, and iterating reporting screens with brands. By creating consistency across these journeys, Amplifidor became a space where business objectives and creative collaboration could coexist.

THE CHALLENGES

Designing Amplifidor required solving for multiple challenges at once:
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• Serving three distinct audiences. Influencers wanted exposure, agencies needed control, and brands prioritized results. One product had to satisfy all three.
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• Balancing creativity and professionalism. Profiles had to highlight individuality while remaining polished enough for business.
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• Scaling campaign workflows. Agencies managed 10–15 campaigns at once, demanding powerful yet simple dashboards.
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• Maintaining cohesion across modules. Each group used different features, but the visual and functional language had to stay consistent.

Close collaboration with engineering and product teams was essential. Every design was pressure-tested against real-world usage to ensure it scaled.

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DESIGN PROCESS

My design process followed a Lean UX methodology, broken into four phases. Each step balanced speed and scalability with transparency, while keeping user needs at the center.

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RESULTS & OUTCOMES

The final product transformed influencer collaboration from a scattered process into a centralized, user-friendly platform. Amplifidor enabled influencers to find new opportunities 30% faster, agencies to cut campaign onboarding times by 50%, and brands to measure ROI with greater clarity.

Usability testing highlighted the impact: influencers valued the intuitive profiles, agencies appreciated the streamlined dashboards, and brands reported fewer mismatched partnerships, reducing wasted spend by nearly 20%. The platform fostered genuine, long-term connections instead of one-off transactional deals.

Perhaps the most rewarding outcome was watching users describe Amplifidor as “a professional LinkedIn for the creator economy.” It validated the vision of making influencer marketing more organized while preserving creativity.

This project reinforced my passion for designing products that unite different audiences under one shared experience, proving that thoughtful design can transform fragmented industries into scalable ecosystems.

stephan barry

Amplifidor – Social Network for Influencers

My Role

Timeline

Team

FEATURE WALKTHROUGH

THE PROBLEM

THE SOLUTION

THE CHALLENGES

DESIGN PROCESS

RESULTS & OUTCOMES